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Simply Better Brands Corp
Suite 206, 595 Howe Street
Phone: (416) 907-5644p:416 907-5644 VANCOUVER, BC  V6C 2T5  Canada Ticker: SBBCSBBC
Business Summary
Simply Better Brands Corp. is a Canada-based company, which offers omni-channel platform with diversified assets in the emerging plant-based and holistic wellness consumer product categories. The Company is focused on informed Millennial and Generation Z generations in the rapidly growing plant-based, natural, and clean ingredient space. The Company focuses on expanding into consumer product categories, including plant-based food, clean ingredient skincare and plant-based wellness. It operates in one reportable segment, being the sale of consumer health and wellness products with sales principally generated from the United States. Its brands include PureKana, No BS Skincare and Truwomen. The PureKana brand is a hemp cannabidiol (CBD) based products to the marketplace. The PureKana brand product categories include tinctures, topicals, capsules, gummies, pet tinctures and treats, and bath bombs. The Truwomen brand offers Crafted bars for Millennial females.

Scores and Ratings
FRISK®
Score		 Z''
Score		 PAYCE®
Score		 DBT
Index		 Moody's
Rating		 Fitch
Rating		 DBRS
Rating
YesYes-----

Financials, News and Filings
Latest
Statement		 Last
Audit
News		 SEC
Filings		 Bankruptcy
Filings		 Suit &
Judgment
Filings		 Tax
Lien
Filings
9/30/202312/31/2022Yes----

Industries
SIC Code Description
2833 Medicinal chemicals and botanical products
6719 Offices of holding companies, not elsewhere classified

Officers and Directors

Title
Name
Age		 Title
Date		 Start
Date
Independent Chairman of the Board, Chief Executive Officer J.R. KingsleyWard 59 2/1/2024 2/22/2023
Chief Financial Officer BrianMeadows 7/29/2022 12/7/2020
Chief Executive Officer of No B.S. Skincare Brand DianaBriceno
3 additional Officers and Directors records available in full report.

Subsidiaries
Business Name Address City State/Province Country
TRU Brands Inc. 14143 Denver West Parkway Golden CO United States
Purekana, LLC 331 Newman Springs Road Red Bank NJ United States

Business Names
Business Name
AFC.P
BudaPets
Crisp Management Group Inc.
7 additional Business Names available in full report.

General Information
Outstanding Shares: 72,972,370 (As of 3/20/2024)
Stock Exchange: CVE
Fax Number: (416) 907-5644


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Friday, April 19, 2024