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Better Choice Company Inc
4025 Tampa Rd Ste 1117
Phone: (646) 846-4280p:646 846-4280 OLDSMAR, FL  34677-3214  United States Ticker: BTTRBTTR

Business Summary
Better Choice Company Inc. is a pet health and wellness company. The Company is focused on providing pet products and services. It has a portfolio of over 100 active premium and super premium animal health and wellness products for dogs and cats, which includes products sold under the Halo and TruDog brands across multiple forms, including foods, treats, toppers, dental products, chews, grooming products and supplements. The products consist of naturally formulated premium kibble and canned dog and cat food, freeze-dried raw dog food and treats, vegan dog food and treats, oral care products and supplements. It groups channels of trade into four categories: e-commerce, brick & mortar, direct to consumer (DTC), and international. Its e-commerce channel includes the sale of products through online retailers, such as Amazon and Chewy. Its brick & mortar channel includes the sale of products to pet specialty chains such as Petco, PetSmart, select grocery chains and neighborhood pet stores.
(Source: 10-K)

Scores and Ratings
FRISK®
Score
Z''
Score
PAYCE®
Score
DBT
Index
Moody's
Rating
Fitch
Rating
DBRS
Rating
YesYes-----

Financials, News and Filings
Latest
Statement
Last
Audit

News
SEC
Filings
Bankruptcy
Filings
Suit &
Judgment
Filings
Tax
Lien
Filings
6/30/202212/31/2021YesYes---

Industries
SIC Code Description
2047 Dog and cat food

Officers and Directors

Title

Name

Age
Title
Date
Start
Date
Non-Executive Independent Chairman of the Board Michael M.Young 43 12/1/2019 12/1/2018
Interim Chief Executive Officer, Director Lionel F.Conacher 60 9/14/2022 9/28/2021
Chief Financial Officer SharlaCook 41 10/1/2020 5/1/2020
6 additional Officers and Directors records available in full report.

Subsidiaries
Business Name Address City State/Province Country
TruPet LLC 4025 Tampa Road Oldsmar FL United States
Halo, Purely For Pets, Inc. 12400 Race Track Road Tampa FL United States

Business Names
Business Name
Bona Vida, Inc.
BTTR
BTTRD
5 additional Business Names available in full report.

General Information
Number of Employees: 43 (As of 12/31/2021)
Outstanding Shares: 29,364,712 (As of 8/9/2022)
Shareholders: 156
Stock Exchange: ASE
Federal Tax Id: 262754069


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Tuesday, October 4, 2022